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Secondhand, authentication, and the market the houses no longer control.
ResaleGucci refurbishes and resells its own vintage, Balenciaga, Valentino and Burberry work through partners, and Rolex guarantees a watch it did not sell you. Only one of those is a claim of authority over the resale market rather than a slice of it.
ResaleThe Digital Product Passport must stay readable through resale and end-of-life. That is a line in an environmental regulation and it is also, accidentally, an attack on the one thing the resale platforms own.
ResaleAI-driven verification and blockchain provenance are where the money is going in secondhand luxury, because in a market of unique used objects the only defensible asset is being believed.
ResaleFrom $37.95 billion in 2025 to $41.61 billion in 2026, on the way to a projected $60 billion by 2030. Handbags are 40% of it, and 62% of buyers give sustainability as their reason.